Arctic Ice TrekToday’s consumers are trending toward the extremes in travel, beverage, food, and flavor.

Perhaps it’s a risky ice trek across the Arctic. Or maybe it’s just snacking on Sriracha-flavored potato chips while watching “Dangerous Grounds” on cable. Either way, consumers crave adventure in what they do, watch, and taste.

That taste for extremes is something to keep in mind when developing your next product. At Beck Flavors we offer solutions for coffee and other applications that excite consumers’ extreme palates.

Consider the new extreme taste adventures from Beck Flavors

PichuBerry Yogurt – Pichu Berries are native to Peru and can now be found on the shelves of many grocery stores. This exotic super food claims to be high in vitamins, antioxidants and niacin.  Some describe pichu berry as a tangy combination of cherry and passion fruit. Infuse your yogurt with the goodness of Beck’s natural pichuberry flavor.

That taste for extremes is something to keep in mind when developing your next product. At Beck Flavors we offer solutions for coffee and other applications that excite consumers’ extreme palates.

Scandinavian Rum Pudding Coffee – Interest in Scandinavian travel continues its all-time-high.  As people are exposed to different cultures and experiences, they bring back the desire to share new flavors with friends. Scandinavian Rum Pudding is a light, fluffy, after-dinner treat. Beck brings the flavor of rum, cream, egg, and vanilla to your cup of coffee. Take a moment and reminisce your adventure or simply dream of Scandinavian travels.

Five-Spice Eggnog – Chinese Five-Spice Blend is an extreme way to start your day. But celebrity chefs are using this new taste for more than savory dishes. They’re replacing the nutmeg in cakes with Five-Spice Blend, providing an intense, exotic flavor. Why not substitute Five-Spice Blend when making your next batch of eggnog? The blend of anise, clove, cinnamon, pepper and fennel will awaken your taste buds with every taste.  

These three new extreme taste adventures are just a glimpse of the extreme tastes Beck has planned for 2014. Contact us to learn more and request a sample.

Image courtesy of porbital / FreeDigitalPhotos.net